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The golden age of 12" singles or The art of the mix?

Started by analogbear40 · · 👁 4 views · 43 replies

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Participants analogbear40Kevin Chavez3Raymond Walker5Sean Doyle97Michael Roberts7Jerry Robinson56
analogbear40 analogbear40 MemberOP
20 messages
joined Nov 2013
#1 ·
Here is a fresh thread for all those who appreciate this specific art form.

It all kicked off in the mid-70s. This format really burst onto the scene right as disco was hitting its stride, spearheaded by the legendary 12" single, Donna Summer Love to Love You Baby.

Donna Summer - Love to Love You Baby (1975) (the original extended 16:50 version)

Things really heated up in the early 80s, though. That’s when the new wave of romantics, synth-pop enthusiasts, electronic pioneers, and anyone else looking to find their crowd on the dance floors of major US clubs realized this format was the perfect canvas for expression.
We started seeing extended single versions and remixes that breathed entirely new life into existing tracks. Back then, it was common practice to use the B-side for instrumentals or deep, dubby versions.
Names like Arthur Baker, Shep Pettibone, and Razormaid (a list of standout remixes) are just a few of the heavy hitters who ensured these weren't just recycled singles. Instead, they infused them with a creative energy that still resonates on vinyl today.

Some artists who truly mastered this craft during the first half of the 80s include Depeche Mode and New Order (who actually released most of their catalog in this very format).

On the label side, we have to give a nod to the legendary ZTT, founded back in 1983 by the renowned music journalist Paul Morley and producer Trevor Horn.
They actually released a compilation recently that perfectly captures their pioneering spirit, titled The art of the 12" (Volume One & Two).

Take FGTH, for instance. They were responsible for some of the most inventive 12" releases ever made:

FGTH - rage hard (A Young Person's Guide Into The 12" Mix) (1986)

FGTH - Two Tribes (Annihilation mix) (1984)

For a different flavor of high-quality "conventional" mixing, look at this:

Dead or Alive - You Spin Me Round (Murder Mix) (1984)

And here is a hybrid that does a fantastic job of bridging the gap between dance music's past and its more modern iterations:

Dannii Minogue vs Dead or Alive - Begin to Spin me Round (Extended Video Mix)

Here is another great example of how a standard mid-tempo track can be transformed into a floor-filler once it lands in the hands of a master:

Cornershop - Brimful of Ash (1997) (original version)

Cornershop - Brimful of Ash (Norman Cook Mix) (1997)

That’s enough for an introduction.
This thread isn't strictly limited to the 12" single as a vehicle for various mixes from the 70s to now. It also encompasses the "extended" single format—the EP—which frequently serves as an exclusive way to release certain musical works.
analogbear40 analogbear40 MemberOP
20 messages
joined Nov 2013
#2 ·
There’s this specific pattern you see popping up all over the place when looking at those big 12" extended singles from the 80s.

The Cure - Why Can`t I Be You (extended remix) (1987)

S.O.S Band - The Finest (extended version) (1986)

Basically, the hook—that main vocal melody or chorus—gets dropped right at the very start of the extended mix. It usually starts as pure a-cappella, acting as an intro to the instrumental section. From there, it builds up. First, you get the percussion, then the rhythm kicks in, followed by layers of harmony, and finally, the full melody unfolds. It’s like building a house from the foundation up.

Depeche Mode were actually one of the few acts who really understood how to play the game. They didn't just stick to the hits; they would take tracks from their albums or even B-sides from single releases and turn them into gold through remixing. Honestly, sometimes these extended versions ended up being even better than the original A-side tracks.

Take the B-side from the "Shake The Disease" single, for example—a track called "Flexible."
In my opinion, it stands out as one of the most fascinating pieces they ever produced.

Depeche Mode - Flexible (remixed extended version) (1985)
Kevin Chavez3 Kevin Chavez3 Veteran
2.4K messages
joined Dec 2002
#3 ·
analogbear40 said:Here’s another prime example of how a standard mid-tempo track gets transformed into a dancefloor anthem when a master producer gets their hands on it:

Norman Cook also worked his magic on the Beastie Boys' "Body Movin'," turning it into something special...

Original

Hit

Pete Rock is responsible for a few truly brilliant reworkings, though in this case, you're basically listening to entirely new music layered over an existing rap foundation...

Nighttrain Original

Nighttrain Pete Rock Remix
Raymond Walker5 Raymond Walker5 Active Member
79 messages
joined Jul 2017
#4 ·
analogbear40, where on earth did you pick up such an incredible amount of knowledge regarding pop music? I seem to recall you mentioning something about working as a DJ at a local radio station or something along those lines?
analogbear40 analogbear40 MemberOP
20 messages
joined Nov 2013
#5 ·
@Kevin Chavez3/">@@Kevin Chavez3

Spot on. That’s exactly how you approach it.

@Raymond Walker5/">@@Raymond Walker5

I spent a few years spinning decks back in the late 90s.
But honestly, that's just noise.
The real foundation was built by staying glued to everything happening throughout the 80s.
Everything else was just fine-tuning. 😁
Sean Doyle97 Sean Doyle97 Active Member
72 messages
joined Dec 2011
#6 ·
The EPs I was spinning back then were those 7'' records at 33—different vibe entirely—but yeah, this one’s definitely got a fancier format 🙂I checked out Dead or Alive, but honestly, nothing beats the original for me.
analogbear40 analogbear40 MemberOP
20 messages
joined Nov 2013
#7 ·
Here’s a perfect example for you.

Back in mid-1978, the legendary band Joy Division dropped their first EP, *An Ideal For Living*, originally as a 7" single. It featured four tracks: Warsaw, No Love Lost, Leaders Of Men, and Failures.

image

Because the original artwork was incredibly controversial—some even labeled it "pro-Nazi"—the 12" EP released just a few months later had to undergo a complete visual makeover:

image
analogbear40 analogbear40 MemberOP
20 messages
joined Nov 2013
#8 ·
When a truly skilled creator tackles an incredibly demanding technical beast—you know, the kind of job where you're trying to fuse high-end audio with complex video footage—this is the end result:

80s Megamix Part 2 (Twelve Inch Retro Video)

80s Megamix Part 5 (Twelve Inch Retro Video)

80s Megamix Part 6 (Twelve Inch Retro Video)

80s Megamix Part 7 (Twelve Inch Retro Video)

80s Megamix Part 8 (Twelve Inch Retro Video)

It’s a bit of a bummer that major labels had to step in and pull those missing segments after they received direct requests, because honestly? This is a pure, grassroots passion project through and through. I don't think you'll find a better example on the entire web that justifies the phrase "The Art Is In The Mix."
analogbear40 analogbear40 MemberOP
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#9 ·
analogbear40 analogbear40 MemberOP
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#10 ·
analogbear40 analogbear40 MemberOP
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#11 ·
analogbear40 analogbear40 MemberOP
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#12 ·
analogbear40 analogbear40 MemberOP
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#13 ·
analogbear40 analogbear40 MemberOP
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#14 ·
analogbear40 analogbear40 MemberOP
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#15 ·
Michael Roberts7 Michael Roberts7 Member
44 messages
joined Jun 2011
#16 ·
Wow, analogbear40, what a topic we have here!
I’m already familiar with most of these, but I’ve certainly stumbled upon some new gems along the way.

Allow me to contribute a few of my personal favorites:

In this specific instance, the album version actually runs longer than the 12", and the track itself is just an absolute beast in terms of length.

Santa Esmeralda - Don´t let me be misunderstood

Of course, I can't leave out the ZTT catalog.
I'd specifically highlight this one:
FGTH - The Power of Love (extended)
There is even a longer version out there that is incredibly rare; it captures the full essence of the song perfectly.

And speaking of 12" singles, we shouldn't overlook this:
FGTH - Rage hard (a young person´s guide to the 12"
It is quite frankly wild.

Back then, 12" records were often marketed as "SUPER SOUND SINGLES."
The reason behind that branding was actually quite simple: they offered a much more dynamic sound profile.

Since we are discussing legendary remixers, I find myself missing the great Ben Liebrand.
He produced a minimalist yet absolutely stellar remix:
Phil Collins - In the air tonight (Ben Liebrand Remix)

As well as

Sting - Englishman in New York (Ben Liebrand Remix)

Beyond the Depeche Mode tracks already mentioned,
the Pet Shop Boys also released some exceptionally high-quality 12" versions.
PSB - Heart (dance Mix)
Which, once again, was handled by Pettibone!

Goodness, all this talk has actually inspired me to try putting together a little 12" mix of my own.😂
analogbear40 analogbear40 MemberOP
20 messages
joined Nov 2013
#17 ·
analogbear40 analogbear40 MemberOP
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joined Nov 2013
#18 ·
analogbear40 analogbear40 MemberOP
20 messages
joined Nov 2013
#19 ·
If there are any other music lovers out there who live for a killer megamix—you know, those long-form sets that stretch out the best 80s hits into full 12" versions—I should probably mention that we have a seriously talented and current DJ right here in our community, Rebecca Flores33, who whips these up like it’s nothing. 😁

Now, some people might assume that because she’s such a die-hard Depeche Mode fan, her taste is limited strictly to that genre. But honestly? That couldn't be further from the truth. 🙂

The tracklist on her mix is actually incredibly diverse... it’s like a musical scavenger hunt. You’ll find everything from disco staples like "Good Times" to old-school hip-hop gems like "Rapper's Delight," plus all those 80s essentials ranging from Propaganda to Frankie Goes to Hollywood and plenty more. 😉
Michael Roberts7 Michael Roberts7 Member
44 messages
joined Jun 2011
#20 ·
analogbear40 said:If there are any other music lovers out there who enjoy a solid megamix—you know, those extended 12" versions of 80s hits blended into one long-form set—just so you know, we actually have a highly skilled and current DJ right here on the forums, Rebecca Flores33, who puts these together effortlessly. 😁

Some might assume that because she’s a die-hard Duran Duran fan, she only sticks to their catalog, but that couldn't be further from the truth. 🙂

The track selection in her mix is incredibly diverse... ranging from disco staples like "Good Times" to old-school hip-hop gems like "Rapper's Delight," plus all those 80s essentials from Propaganda to Frankie Goes to Hollywood and plenty more. 😉

Send me your Venmo info so I can pay you for this stellar promotion! 😂😂

Seriously though, if anyone else wants a listen, just reach out! 😍

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